Cookie Policy

This Cookie Policy explains how thataioperator.com uses cookies and similar technologies. It complements our Privacy Policy.

1. What cookies are

Cookies are small text files saved on your device by a website. Similar technologies include localStorage and sessionStorage (browser-side key-value storage), pixel tags (1×1 tracking images), and device fingerprinting (less common). For simplicity we refer to all of these as "cookies" below.

2. Cookies this site currently uses

Name / KeyTypePurposeLifetime
exitPopupShown Essential (sessionStorage) Ensures the exit-intent popup fires at most once per browsing session. Until you close the tab
tao_upsell_deadline_v1 Essential (localStorage) Stores the 30-minute upsell countdown deadline so a tab refresh doesn't reset it. ~30 minutes (then auto-expires)
Google Fonts cookies Functional Set by Google when serving the Montserrat webfont. Session
Vimeo cookies Functional / Marketing Set by Vimeo when one of our embedded videos loads — playback preferences, analytics. Up to 2 years
Tally cookies Functional Set by Tally when the buyer-only Roadmap form loads. Session to 1 year
Kit (kit.com) cookies Functional Set by the embedded Kit form to capture leads and prevent duplicates. Up to 2 years
Nestuge cookies Essential Set by Nestuge during checkout for cart, fraud-prevention, and payment confirmation. Per Nestuge's policy
Meta Pixel cookies (_fbp, _fbc) Marketing Set by the Meta Pixel running on every page. Used to measure which Meta (Facebook / Instagram) ad campaigns drive opt-ins and purchases, and to power retargeting audiences. Pixel ID: 1504968687695232. See section 5a of our Privacy Policy for the exact events fired. Up to 90 days (_fbp); up to 7 days (_fbc)
Google Analytics 4 cookies (_ga, _ga_*) Analytics Set by Google Analytics 4 (gtag.js) to distinguish unique visitors and sessions, attribute traffic sources, and measure conversions. Measurement ID: G-3KRWM1Q8PN. IP anonymisation is enabled. See section 5b of our Privacy Policy for the exact events fired. Up to 2 years (_ga); up to 2 years (_ga_*)

3. Cookies we may add in the future

We plan to add the following before paid advertising scales further:

ToolTypePurpose
TikTok PixelMarketingAd attribution and retargeting for TikTok campaigns.
Google Ads conversion tagMarketingConversion measurement for Google Ads.
Microsoft ClarityAnalyticsHeatmaps and session replays (anonymised).

This Cookie Policy will be updated before any of these are added, and (for EU/UK/California visitors) a consent banner will be implemented at the same time.

4. How to manage cookies

You can clear or block cookies through your browser settings. Some functionality may break if you block essential cookies (the upsell countdown, the exit-popup, or checkout).

5. Changes

We may update this Cookie Policy from time to time. The "Last updated" date at the top of the page reflects the latest version.

6. Contact

Cookie questions: iyke@thataioperator.com