Real estate lead system for developers and realtors
Every enquiry from your ads answered in under 60 seconds, 24/7. Qualified on budget and payment plan, booked for inspection, and handed to the right realtor before they call another developer.
See it working on your business
I'll build a 60-second demo using your own products and prices, so you can see exactly what your customers would get.
Ask for my demoWhat a real estate lead system does
A real estate lead system catches every enquiry from your ads, website, PropertyPro or Nigeria Property Centre in one place, replies on WhatsApp in under a minute, qualifies the buyer and books the inspection. Your sales team spends its time on buyers, not on chasing cold leads.
It is built for developers, estate marketing companies and realtors who are already paying for ads. If leads are coming in and inspections aren't, the gap is usually speed and follow-up, and that's what this fixes.
Where property leads leak
Property buyers enquire with three or four developers at once, often at night or from another time zone. The first developer who replies with the price, payment plan and an inspection slot sets the shortlist. A reply the next afternoon usually lands after the buyer has booked elsewhere.
Research published in Harvard Business Review in 2011 found that US companies which contacted a lead within an hour were nearly seven times as likely to qualify it as those that waited even an hour longer. That's US data, so I measure yours instead: before we talk, I enquire about one of your estates and time the reply.
Sound familiar?
- Ad leads arrive at night and get a reply the next day, if at all.
- Two realtors call the same lead, or nobody does, and you can't tell which.
- Diaspora buyers enquire from London or Houston while Lagos sleeps.
- Leads who said “I'll get back to you” never get a second follow-up.
- You can't see cost per inspection, only cost per lead.
How it works
- One pipeline for every lead.Click-to-WhatsApp ads, Facebook and Instagram lead forms, your website and listing-site enquiries all land in one place.
- A reply in under 60 seconds, 24/7.With the estate, location, price and payment plan, using only wording you approve.
- It qualifies the buyer.Budget band, outright or instalment, live-in or invest, timeline, and whether they're in Nigeria or abroad.
- It books the inspection.Saturday site visits with pick-up points, or a video inspection for diaspora buyers, with reminders 24 hours and 2 hours before.
- It hands off and follows up.The right realtor gets an instant summary. Leads who go quiet get follow-ups on day 2, 5 and 10, and you get a weekly lead report.
What's included
- Lead capture from ads, lead forms, website and listing sites into one pipeline
- WhatsApp replies in under 60 seconds, 24/7, from developer-approved wording
- Qualification on budget, payment plan, purpose, timeline and location
- Inspection booking (site visits and video inspections) with reminders
- Realtor routing and instant lead summaries
- Day 2, 5 and 10 follow-ups, then monthly
- A revival campaign to your old enquiry list
- Weekly report: leads, median reply time, inspections booked
- 30 days of care included
Who it's built for
See exactly what it answers for your kind of business.
Land developers
Answer every plot enquiry in under 60 seconds with size, price, payment plan and approved title wording, and book Saturday inspections automatically.
See how it works for youEstate marketing companies
Route every property lead to the right realtor in seconds, qualified and scored, with follow-ups tracked and a weekly report per estate and per realtor.
See how it works for youIndependent realtors
You're inspecting, enquiries are waiting. Every property enquiry answered in under 60 seconds, viewings booked into your calendar and leads followed up for you.
See how it works for youSelling to diaspora buyers
Reply to diaspora property buyers in under 60 seconds at any hour, book video inspections across time zones and handle trust questions with approved answers.
See how it works for youOff-plan apartment developers
Answer off-plan buyers in under 60 seconds with unit prices, payment milestones and approved progress updates, and book site visits automatically.
See how it works for youA good fit if…
- You run ads or get 50 or more property enquiries a month
- You sell plots, houses or apartments priced ₦10M and above
- You have clear prices and payment plans
- At least one person can take inspections and close
Not a fit if…
- You get fewer than 30 enquiries a month. Your team can reply personally
- You don't have fixed prices or payment plans yet
- You want the system to make legal claims about title that you haven't approved
Before these systems: my earlier work
Ads bring the leads in. This system makes sure none of them go cold.
Price, terms and guarantee
| Package | This week (founding) | Standard price | To start (70%) |
|---|---|---|---|
| Property Speed-to-Lead Engine | ₦850,000 | ₦1,500,000 | ₦595,000 (founding) |
| Agent Edition (solo realtors) | ₦450,000 | ₦750,000 | ₦315,000 (founding) |
Founding prices end Sunday 18 October 2026, 11:59pm WAT. Prices go up every week until standard prices apply from Sunday 1 November. Standard prices apply from Sunday 1 November. 70% starts the build; 30% is paid when it's live. Care plan: ₦150,000 a month after 30 days, optional. Platform running costs (WhatsApp message fees, usage) are paid by you directly to the platforms; I estimate them on our call.
How the price goes up
The guarantee
Go-live: live within 7 working days of receiving your price lists, brochures and account access, or you don't pay the balance.
Speed: every lead gets a first reply within 60 seconds, 24/7, and you see it on your report. If the median goes above 60 seconds in any week of the first month, month 2 of care is free.
300 leads a month at a 1% close rate is 3 sales. Lifting that to 1.5% adds 1.5 sales a month. On a ₦30M unit, even a 10% margin is ₦3M per extra sale, so one extra sale a quarter pays the standard price twice.
Your numbers will differ. On our call we use yours.
Questions about the real estate lead system
What will it say about title documents?
Only the exact wording you approve, for example your C of O, R of O or excision status. Anything else goes to your team. It never makes legal claims on its own.
Does it collect payments?
No. It never collects money in chat. It shares your official office address, your inspection process and, only when a buyer is ready, the company account details printed on your letterhead. That discipline builds trust in a market full of fraud.
We already have realtors. Why do we need this?
It makes them faster. Every lead reaches the right realtor already qualified, with an inspection time booked, and leads that go quiet still get followed up.
Can it work with our CRM?
Yes. It can write leads into a Google Sheet, which most CRMs can import, or into your CRM directly if it has an API. Many teams start with the sheet.
We sell several estates. Is that a problem?
No. Each estate gets its own price list, payment plans and approved wording, and leads are routed by estate or area.
What does it cost to run?
You pay the platforms directly for WhatsApp messages and usage, usually a small fraction of your ad spend. I estimate yours on the call.
Is there a version for solo realtors?
Yes. The Agent Edition covers one number and one set of listings, without lead-form integrations, at a lower price.
The other two systems
WhatsApp sales assistant for Nigerian businesses
Every “HM?”, “Is it available?” and “Do you deliver to my area?” answered in seconds, in your tone, day and night. You only pick up your phone for people who are ready to pay.
See detailsDecember Cash SprintCustomer reactivation on WhatsApp for your busiest season
Your first December orders are already saved in your phone. I bring last season's buyers back with personal messages in your voice, then make sure nobody who replies waits.
See details
Built and tested by Iyke Tega. You'll deal with me directly, from the first call to the 14-day report.
See if the Property Speed-to-Lead fits your business
Two minutes, seven questions, an honest answer. Or message me and I'll build a demo on your own products.